How to Write Articles that are Optimized for the Search Engines
It's true, practically anyone with the right skills can write great articles, but when you're writing them for an online audience you have to do things a little differently. You must learn to write for both your readers and the search engines. If your article doesn't get ranked for your targeted keywords, you won't be able to drive in targeted search engine traffic, something you can't afford to miss. Because you want more than just to have your articles posted online - you want them read too - it's very important to learn the basics of search engine optimization.
Do Not Forget the First Paragraph of Your Article : The first paragraph of your article is of the utmost importance because this what the search engines will utilize to tell others what your website is about in the search results. This is why you should play your primary keyword into the first paragraph. But if there is a problem with you getting it in then, you should use your keyword phrase as soon as you can. You want to make your keyword phrase known to the search engine spiders without their having to search around for it. The less work you produce for the search engines, the better.
Anchor Text in the Resource Box: When compared to a plain text resource box, an HTML resource box makes a lot more sense from the SEO point of view. Whenever possible, you should make a point of using your keyword phrase as your anchor text. Because this link leads to your site, the search engines will then know to associate your website with those keywords and that that is where you want to rank. If you really want to make the most out of your article marketing efforts you should never ignore the power of an HTML resource box.
Experiment with Various Titles: When you choose a few keywords to write articles around, you can start to experiment with the titles of the articles first without writing any other content. Sometimes you get a surge of ideas just by working on the title of the articles, which kind of sends out a spark. In the end, you want to be able to play with variations on a keyword theme so that your articles can touch the most possible people. Eventually, this strategy will help you spread your articles around in many different ways.
In summary, this article helps us to understand that to be good with article marketing and make it beneficial, you have to be knowledgeable about SEO. The click reference more SEO focused your article is, the higher will be the chance of attracting organic search traffic that converts.
But this doesn't mean that you bring down the quality of your article and only write for the search engines. You should know how to create a unique balance by focusing on the search engines and as well read here as your readers, both.